Privacy Policy
Last updated: July 6, 2026
1. Overview
HOOPHOUSE502(“we”, “us”, or “our”) operates the website at hoophouse502.com and provides self-service court rental services at 1000 Flaget Ave, Louisville, KY 40203. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, book a court, or use our facilities. By using our services, you consent to the practices described in this policy.
2. Information We Collect
2.1 Information You Provide
When you create a booking, accept our liability waiver, or contact us, we collect the following information:
- Full name
- Email address
- Phone number
- Date of birth (for waiver age verification)
- Booking details (date, time, court selection)
- Payment information (processed by our payment provider; we do not store card numbers)
- Digital waiver signature and acceptance record
2.2 Information Collected Automatically
When you visit our website, we automatically collect:
- IP address and browser type
- Pages visited and time spent on pages
- Device type and operating system
- Referring website (how you found us)
- Approximate location based on IP address
2.3 Facility Data
Our facility may be equipped with security cameras. Video footage is used solely for security and safety purposes and is retained for a limited period. We do not use surveillance footage for marketing or analytics.
3. How We Use Your Information
We use your personal information for the following purposes:
- To process and confirm your court bookings
- To deliver your booking confirmation for facility entry
- To send booking confirmations and reminders
- To maintain records of liability waiver acceptance
- To process payments and issue receipts
- To respond to your inquiries and provide customer support
- To prevent fraud, abuse, and unauthorized access to the facility
- To improve our website, services, and user experience
- To comply with legal obligations
4. Third-Party Services
We rely on the following third-party service providers to operate our business. Each provider has its own privacy policy governing how they handle your data:
- Cal.com — Handles our online booking and scheduling. Your name and email are shared with Cal.com to process bookings and send confirmations.
- Payment Provider (Stripe or Square) — Processes all payments. Your card information is handled directly by the payment provider and never touches our servers.
- Email Service Provider — Sends booking confirmations, access codes, and reminders on our behalf.
- Analytics Provider — Collects anonymous usage data to help us understand how visitors use our website.
- Hosting Provider — Hosts our website and may collect server logs for security and operational purposes.
We do not sell, rent, or trade your personal information to any third party for marketing purposes.
5. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies for the following purposes:
- Essential cookies — Required for the website to function properly (e.g., remembering your booking selection as you navigate between pages).
- Analytics cookies — Help us understand how visitors use the site so we can improve it.
- Third-party cookies — Set by Cal.com, our payment provider, and analytics provider as part of their embedded services.
You can control and delete cookies through your browser settings. Disabling essential cookies may affect the functionality of the booking system.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy. Booking records and waiver acceptance records are retained for a minimum of seven (7) years for legal and liability purposes. Usage data collected by analytics is retained in aggregate form indefinitely. If you request deletion of your data, we will remove it from our active systems within 30 days, subject to legal retention requirements.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including: encrypted connections (HTTPS/TLS) for all data transmission; secure payment processing via certified providers (we never store card numbers); access controls limiting internal access to personal data; and regular security reviews. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
8. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access — Request a copy of the personal data we hold about you
- Correction — Request that we correct inaccurate or incomplete data
- Deletion — Request that we delete your personal data (subject to legal retention requirements)
- Opt-out — Unsubscribe from marketing emails at any time
- Data portability — Request your data in a machine-readable format
- Withdraw consent — Withdraw consent for data processing at any time
To exercise any of these rights, contact us at [email protected].
9. Children’s Privacy
Our services are available to minors only when a parent or legal guardian signs the liability waiver on their behalf. We do not knowingly collect personal information directly from children under 13. If you believe a child has provided us with personal information without parental consent, please contact us immediately at [email protected] and we will promptly delete it.
10. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the “Last updated” date at the top of this page and, where appropriate, notify you by email. We encourage you to review this policy periodically.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us: